Networking. Some people get shivers just hearing the word. There you stand, in a hall full of complete strangers who have most likely already formed an opinion about you long ago. Don't despair, there are plenty more like you at such a gathering. Make sure you quickly join a small group of people where you feel at ease and it's bound to turn out fine! Networking drinks are necessary, because they can have a positive influence on your career. With our 5 tips you have a good chance of a successful networking event and make a good first impression!
Go for a Suitable outfit
Go for a striking outfit for once, but do keep it neat. A good way to stand out is with colour or trendy prints. Men often choose a solid black or white shirt, but try a striking colour or print for once, so that you're remembered.
It's therefore wise to first do some shopping for an outfit. Shopping isn't a hobby for many men, but it's nevertheless necessary for a successful networking event. They say ‘don't judge a book by its cover', but secretly we do it anyway. So choose a well-fitting suit, trendy shirt and stylish shoes and you are good to go! Take a look at the Suitable collection of stylish suits that are extremely suitable for networking.
Be prepared
It sounds very logical, yet many people go to a networking event completely unprepared: don't do this! Find out in advance who will be there and make a selection of people you'd like to talk to. Set yourself a goal of what you want to achieve at the networking drinks.
Can't you know in advance who will be there? Make sure you're on time, so you can speak to the host. You can then still ask them for a list of attendees. If you know who you want to speak to, they're the right person to introduce you to someone you'd like to get to know.
Another part of preparation: read the newspapers and stay up to date with the latest news. People love to air their opinions to others. Read the paper, check social media and make sure you're aware of current topics. This makes it very easy to join or start a conversation.
Enjoy—networking is fun!
You talk all day long about the new budgets and strategies that still have to be filled in. Let this go and show some interest in the other person's private life. Perhaps Gerard from administration turns out to be a lot more interesting than you initially thought. Besides, a networking event is often simply enjoyable too. And there's no better way to get into someone's good graces and be remembered than with humour. People often present themselves so businesslike that they completely forget to laugh. A shame, because you're missing opportunities that way. Do smile sincerely, though; with a fake smile you'll be found out in no time.
Be everyone’s friend
We all know within a nanosecond whether we like someone or not. We judge this based on how someone looks. At networking drinks, you'd better leave prejudices at home. Present yourself professionally and be open to everyone.
You meet new people who can often get you a good deal further in business terms. That won't happen if you only mingle with the people who are ‘to your taste'. Include the wallflowers in this as well. Some people find it difficult to join in conversations. Help those people and make sure they also feel comfortable during a conversation in a large group.
In short, move around and don't hesitate to introduce yourself to new people. Step out of your comfort zone; the more often you introduce yourself, the easier it gets. Do you find it difficult to meet new people yourself? Look for someone who is also a bit reserved in character. At least you'll then have something in common. Networking is then a lot more pleasant for both of you.
Business cards, pen and paper
You go to a networking event to promote your company, to build new relationships and to maintain existing ones. Give everyone you talk to your business card and keep the cards you receive safe yourself. You never know when they'll come in handy.
Because we business geniuses are people too, we can't remember everything. Sometimes you therefore have to write down some information. Don't wait to do so until it has slipped your mind, but do it right away. Pen and paper are therefore not a superfluous luxury. Unless, of course, you represent an IT company. Then you take notes on an ultrasonic smartphone or tablet ;-).
With these tips, networking is sure to work out fine. Do be aware that you're at an event to build relationships. By adding someone on LinkedIn afterwards or calling or emailing once more, you maintain a business relationship. Calling once a year won't get you there. Try to actively work on maintaining contact.
